Job Posting: Director of Impact and Evaluation

(Full Time, 100% FTE, Remote)


The Pop Culture Collaborative (“the Collaborative”) is a first-of-its-kind philanthropic resource and funder learning community working to unleash the power of pop culture to transform the narrative landscape in America. The Pop Culture Collaborative organizes and deploys financial and other resources to support the pop culture narrative change field—led by and centering Black and Indigenous peoples, people of color, immigrants and refugees, and Muslim peoples, especially those who are women, queer, trans, nonbinary, and/or disabled—to transform narrative oceans and build narrative power at scale. The Collaborative’s northstar is the creation of a pluralist nation— in which hundreds of millions of people will live in a society in which a true majority of Americans—including our leaders and icons—identify and/or behave as pluralists. The Collaborative invests in growing narrative infrastructure, immersion and leadership and forges partnerships between the social justice sector and the entertainment, advertising, and media industries. 

With the vision and backing of a bold set of philanthropic investors (“Managing Partners”) and other donors, in 2016 the Collaborative began grantmaking to advance this vital work–and accelerate the impact of artists, social justice advocates, culture change strategists, tech innovators, academics, and others to affect change through entertainment and narratives in mass media. In just 7 years, the Collaborative has scaffolded, resourced, and nurtured the pop culture for social change field from the ground up, and tested a powerhouse set of narrative change focused grantmaking and field-building strategies. 

For more about the Pop Culture Collaborative, visit; Facebook: /PopCultureCollab; Twitter and Instagram: @popcollab


Reporting to the Chief Strategy Officer and working as part of the organizational Innovations team, the Pop Culture Collaborative seeks a Director of Impact and Evaluation to oversee organizational and program evaluation strategy and implementation, as well as initiatives that demonstrate the pop culture narrative change field’s ability to transform the narrative waters towards a just and pluralist society. 

This role will 1) design and oversee implementation of organizational and programmatic level evaluation strategy, including multiple grantmaking programs; 2) identify, develop, and manage deployment of evaluation and impact tools, participatory processes, systems, and/or staff/consultant teams to gather, reflect, share, and analyze data and insights; 3) work with a cross-team of fundraising, grantmaking, and storytelling staff to document and share impact evaluation analysis and recommendations via multiple storytelling and learning media products, tools, resourcing documents, and events, and represent the Collaborative’s impact and evaluation work publicly; 4) recruit and oversee a high-level, long-term consultant to further design, test, and finalize INCITE,* a beta, multi-pronged field and funder learning impact system for coordinated use by field members and philanthropic organizations to track the evolution and cascading impact of individual field members and the pop culture narrative change field over time.

*To access information on INCITE, please reach out to  Please use the subject line: More information on INCITE.



Organizational Impact and Evaluation Strategy 

  • Work with the Collaborative’s Leadership Team to:
       * Design the methodology and systems for tracking and conducting ongoing evaluation of the organization’s mid-to long-term goals and outcomes;
       * Lead the development of the organization’s annual impact and evaluation goals and priorities.
  • Oversee and manage the annual Impact and Evaluation program budget.
  • Lead, in consult with a consultant, the incorporation and use of *INCITE impact system into the Collaborative’s evaluation approach and strategy.
  • Work with lead program and/or project team members to develop evaluation goals and strategy. 
  • Incorporate evaluation analysis back into evolving organizational and program strategies

Programmatic Impact and Evaluation

Grantmaking and Grantee Networks

Through the lens of the *INCITE framework, oversee impact evaluation of the organization’s grantmaking strategy and processes on grantees and larger field, and the subsequent impact of grantees on the external narrative environment.  The two grantmaking programs include: 

  • Narrative Infrastructure grantmaking to pop culture narrative change field members who are developing research, tools, and networks as well as building pop culture, narrative-focused strategies, programs, organizations, and companies within social justice movements, Hollywood, music, social tech, and gaming industries.  
  • The Becoming America Fund that supports narrative networks of grantees creating and producing pop culture level content and mass audience experiences to ignite public imagination about our pluralist future.  

Internal Grantmaking Evaluation Systems

Partner with the Grants and Community Manager and grants team members to:

  • Evolve the process and management of collection and review of grant reports.
  • Update measurement, evaluation, and learning metrics from grantee reports, interviews and surveys
  • Create and/or oversee 1-1 and group communications and/or gatherings with grantees to support their participation in grantmaking-related evaluation.
  • Support grantee engagement related to evaluation, including help with understanding evaluation principles and practices.

Program/Project Evaluation and Reflection

  • In coordination with annual strategic priorities, work with programmatic and/or project team leads to: 
  • Develop impact evaluation goals and evaluation approaches;
  • Directly implement and/or an identify a team to implement the evaluation strategy;
  • Lead or support facilitation of participatory processes (e.g. 1-1 conversations, small group gatherings, surveys, etc..) for staff, grantees; philanthropic partners; and/or other partner stakeholders for surfacing evaluation insights, analysis and recommendations as needed

INCITE: Field and Funder Learning and Impact System:

  • Manage a long-term consultant to 1) co-design and implement a multi-phased strategy to gather additional feedback, iterate, finalize, and socialize the *INCITE field and funder learning system, including a narrative change evaluation framework and associated indicators, and an annual landscape analysis/mapping of the pop culture narrative change field; 2) integrate the INCITE evaluation framework within the the Collaborative as well as among a set of anchor field and funder partners, including identifying the tools and systems that will best support capturing and collecting individual and collective insights and data.  

Team and Systems Management 

  • Develop and oversee the project management systems, tools and processes to support cross-organizational and programmatic tracking and evaluation efforts
  • Recruit evaluation consultants; co-develop and/or approve scopes of works/contracts 
  • Develop and/or provide feedback on all internal reflection and/or evaluation tools, resources; 

Documentation, Storytelling and Communications

Work with cross-section of team members to tell the impact story of both the Pop Culture Collaborative and the pop culture narrative change field. 

  • Translate evaluation data and learnings into actionable insights and recommendations.
  • Contribute to internal documents including strategy memos, grant proposals and reports; as well as public-facing field and funder learning tools, media products (podcast, videos, reports, e-newsletters), presentations, articles and/or op-eds.  
  • Represent the Collaborative at public speaking engagements and in the press around the organization’s evaluation methodology, frameworks, and impact.


  • At least five-seven years of experience in measurement and evaluation efforts; designing and informing strategy; and developing and managing processes;
  • Increasing responsibility and/or leadership within narrative and/or philanthropic-related sectors 
  • Increasing and/or in-depth knowledge of the pop culture narrative change field and culture change strategy practice.
  • Formal training and/or experience with grants and program impact evaluation. 
  • The ability to understand quantitative data and qualitative insights; spotting patterns and synthesizing information into informative and compelling analysis and recommendations
  • Exceptional writing and editing skills
  • Experience curating and managing small teams, and working well with cross-organizational team members
  • Strong planning, high-level of organization, logistical and project management skills with the ability to proactively prioritize and advance multiple priorities/projects concurrently. 
  • Expansive networks and deep and diverse relationships within the field of impact and evaluation
  • Clear communication skills that are adaptable to an array of audiences; ability to effectively communicate and collaborate across differences. 
  • Ability to work productively and with self-directed discipline in a virtual environment. 
  • Gratified by a role that works in service to the Collaborative’s programs, staff, and field
  • A strong sense of camaraderie, good natured attitude, instinct towards kindness, the ability to be formal or informal as the context requires, and a commitment to working hard. 
  • BA/BS preferred. 


The Pop Culture Collaborative is a small team that operates remotely (work from home) from all around the country. While this role is also remote, it will require travel (20%) travel. NY, LA, or Chicago homebase is preferred in order to facilitate in-person engagement with staff, Managing Partners, and grantees, but not required. All employees must work within the United States.  


This is a salaried position at an annual starting salary range of $120,000 to $140,000. This role is for full-time employment that includes the Collaborative’s benefits package: paid vacation, personal, and sick leave;  standard health, dental, and vision; employer contributions to a 401k retirement account; parental/dependent leave; and a commuter transit benefit. 


To apply, please submit a cover letter, resume and 2 professional references to with the subject line: PCC -Director of Impact & Evaluation.  If you require alternate accommodations to apply, please inquire at 

All applications and inquiries are kept confidential.


The Pop Culture Collaborative is a sponsored project of Rockefeller Philanthropy Advisors, Inc. (RPA). RPA is an equal opportunity employer. For more on The Pop Culture Collaborative, visit

Hook & Fasten is a social impact consulting firm that builds transformational partnerships between communities and corporations around the globe. For more on Hook & Fasten, please visit